Corporate responsibility, strategic management and the stakeholder view of the firm

Strategy is after all what links a company with its market (economic, financial and technological) and non-market (social, political, cultural and environmental) environment; and a company is inextricably linked by a dynamic process of interaction with a diverse set of stakeholders in this environment, where the boundaries between market and non-market become increasingly blurred. Therefore, corporate responsibility is based on the capability of the firm to generate long-term value through mutually beneficial relationships with its entire network of stakeholders, including both business and socio-political stakeholders.