Person
CODINI Anna Paola
Docenti di ruolo di IIa fascia
Course Catalogue:
Communications
Curriculum Vitae
AFFILIATION
Associate Professor of Management
University of Brescia, Italy
Department of Economics and Management
EDUCATION
• 2002-2005: PhD in Economics of Institutions and Business Systems, Catholic University of Milan (Italy). Doctoral Thesis: Corporate Governance in Cooperatives.
• 2001: Graduation in Economics at the University of Brescia (Italy). Final Grade: 110/110. Thesis: Marketing policies in business to business markets and product innovation: a case study.
PROFESSIONAL CAREER
2005-2015: Assistant Professor of Management, University of Brescia, Italy
2015-: Associate Professor of Management, University of Brescia, Italy
SIDE ACTIVITIES
2007-2012: Delegate of Assistant Professors in the Economics Faculty, University of Brescia, Italy
2015-2018: Member of Master Courses Committee, University of Brescia, Italy
2014-2018: Advisor of the Bachelor Course in Economics and Management, University of Brescia, Italy
2019-: Supervisor of the Bachelor Course in Economics and Management, University of Brescia, Italy
REASEARCH INTERESTS
• Innovation Management
• Knowledge Management
• Open Innovation
• Digital Ecosystems
• Sustainable Consumption
• Sustainable Product Innovation
TEACHING
She is currently teaching the following courses:
• International Business (Graduate Course)
• Innovation and Operations Management (Bachelor Course)
She has also taught courses in Marketing principles, and Tourism Marketing.
She supported as assistant professor the courses of Economics and Management, Marketing Management, International Marketing.
She has taught in the following international Summer Schools and Erasmus Weeks:
• Universitatea de Vest din Timişoara Facultatea de Economie, Summer school "The SME's growth a condition for success in the EU and in the global Economy. The experience of the district of Brescia", lectures in "Innovation and Operations Management", June-September 2008, 2009, 2010
• Universitat Valencia, Facultat d’Economia, International Erasmus Week, lectures in “Strategic Management of Innovation”, March 2013
• Hochschule Augsburg, University of Applied Science, International Week, lectures in “Innovation Management: designing for the customer”, May 2013
She has taught at the Cross-cutting PhD Course in Business and Law 2020 Edition, Università degli Studi di Brescia (Lecture: “Sustainable Innovation and Ecodesign Strategies”), 11 September 2020
MAIN PUBLICATIONS
BOOKS
• Codini A. (2013). Knowledge-based innovation: la conoscenza al servizio dell'innovazione. Collana di “Gestione d’impresa”. Franco Angeli, Milano. pp. 1–248. ISBN: 9788820490065
• Codini A. (2007). Le cooperative sociali. Assetti di governance e aspetti di gestione. Franco Angeli, Milano. p. 1-294. ISBN: 9788846496805
PAPERS
• Mohamed Akli Achabou, Sihem Dekhili, Anna Paola Codini (2020). Consumer preferences towards animal-friendly fashion products: an application to the Italian market. THE JOURNAL OF CONSUMER MARKETING, vol. 37, p. 661-673
• Abbate, T., Codini, A., & Aquilani, B. (2019). Knowledge co-creation in Open Innovation Digital Platforms: processes, tools and services. JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING, vol. 34, n. 7, p. 1434-1447
• Codini A. (2015). Business networks along innovation lifecycle. THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, vol. 30, issue 3/4
• Abbate T., Codini A., Aquilani B., Vrontis D. (accettato). From Knowledge Ecosystems to Capabilities Ecosystems: When Open Innovation Digital Platforms Lead to Value Co-creation. JOURNAL OF THE KNOWLEDGE ECONOMY
• Aquilani B., Piccarozzi M., Abbate T., Codini A. (2020). The Role of Open Innovation and Value Co-creation in the Challenging Transition from Industry 4.0 to Society 5.0: Toward a Theoretical Framework. SUSTAINABILITY, vol. 12, p. 1-21
• Bonera M., Codini A., Miniero G. (2020). The great Millennials’ trouble: leading or confused green generation? An Italian insight. ITALIAN JOURNAL OF MARKETING, p. 289-308
• Codini A., Miniero G., Bonera M. (2018). Why not promote promotion for green consumption? The controversial role of regulatory focus. EUROPEAN BUSINESS REVIEW, vol. 30
• Bonera M., Corvi E., Codini A., Ma R. (2017). Does Nationality Matter in Eco-Behaviour?. SUSTAINABILITY, vol. 9
• Aquilani B., Abbate T., Codini A. (2017). Overcoming cultural barriers in open innovation processes through intermediaries: a theoretical framework. KNOWLEDGE MANAGEMENT RESEARCH AND PRACTICE, vol. 15, p. 447-459
• Codini A., Bonera M., Miniero G. (2016). Time Horizon and Green Consumption. MERCATI E COMPETITIVITÀ, vol. 2, p. 49-62
• Codini A. (2016). Freitag: il recycling nel settore degli accessori di moda. MICRO & MACRO MARKETING
• Bonera M., Codini A., Miniero G., Corvi E. (2015). Stimolare le scelte di consumo green. MICRO & MACRO MARKETING, vol. 1
• Miniero G., Codini A., Bonera M., Corvi E., Bertoli G. (2014). Being green: from attitude to actual consumption. INTERNATIONAL JOURNAL OF CONSUMER STUDIES, vol. 38, pp. 521-528
• Codini A., Saccani N., Sicco A. (2012). The relationship between customer value and pricing strategies: an empirical test. THE JOURNAL OF PRODUCT & BRAND MANAGEMENT, vol. 21, p. 538-546
• Codini A. (2010). Approcci knowledge-based allo sviluppo di nuovi prodotti nei mercati industriali. MERCATI E COMPETITIVITÀ, vol. 1, p. 141-163
• Codini A. (2010). Improving knowledge dissemination and usage in new product development: the role of Product Data Management Systems. INTERNATIONAL JOURNAL OF TECHNOLOGY INTELLIGENCE AND PLANNING, vol. 6, p. 356-372
• Codini A. (2009). Esperienze di business marketing: il caso 1 city.biz. MICRO & MACRO MARKETING, vol. 2, agosto, p. 333-356, ISSN: 1121-4228, doi: 10.1431/30159.
• Codini A. (2008). Gestire e organizzare i processi innovativi con un approccio cognitivo. Il caso di un'impresa industriale. MICRO & MACRO MARKETING, vol. 1, Aprile, p. 137-157
CHAPTERS
• Codini A.P., Bertoli G., Frassine R. (2019), "Ecodesign Strategies and Customer Value: a Conjoint Approach", in Silvestri C., Piccarozzi M., Aquilani B. (Eds.), Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution, Hershey PA, USA: IGI Global
• Codini A., Abbate T., Aquilani B. (2018). L’evoluzione dei servizi all’innovazione: il ruolo dell’intermediario in una prospettiva knowledge-based. In: Paniccia P.M.A. Poggesi S.. Evoluzione nei servizi. Modelli ed esperienze-Evolution in services. Models and experiences. p. 131-159, CEDAM, ISBN: 8813365470
• Bertoli G., Codini A. (2009). Processi di internazionalizzazione: Iseo Serrature. In: Varaldo R., Dalli D., Resciniti R., Tunisini A. (a cura di). Un tesoro emergente: Le medie imprese italiane dell'era globale. p. 361-376, Franco Angeli, Milano ISBN: 9788856807646
• Codini A. (2007). Il ruolo delle Autorità garanti della concorrenza. In: Martellini M. (a cura di). Dal monopolio alla concorrenza. La liberalizzazione incompiuta di alcuni settori. p. 21-58, Franco Angeli, Milano, ISBN: 9788846499608
• Codini A. (2006). L'accidentato cammino della liberalizzazione: un esempio emblematico. In: Martellini M. Economia e gestione delle imprese aeroportuali. p. 61-68, Franco Angeli, Milano, ISBN: 9788846471949
• Codini A. (2004). Strutture organizzative e assetti di governance del non profit. In: Provasi G. (a cura di). Lo sviluppo locale: una nuova frontiera per il nonprofit. p. 43-71, Franco Angeli, Milano, ISBN: 9788846461001
• Codini A. (2003). L'innovazione di prodotto: genesi e sviluppo delle recenti innovazioni. In: Bertuzzi P.. La gestione delle relazioni nei mercati industriali. p. 280-318, Giuffrè, Milano, ISBN: 9788814100895
• Codini A. (2003). Lo sviluppo di nuovi prodotti in una prospettiva relazionale. In: Bertuzzi P.. La gestione delle relazioni nei mercati industriali. p. 131-170, Giuffrè, Milano, ISBN: 9788814100895
• Codini A. (2003). Marketing e innovazione di prodotto. In: Bertuzzi P.. La gestione delle relazioni nei mercati industriali. p. 122-131, Giuffrè, Milano, ISBN: 9788814100895
MAIN CONFERENCES
SPEAKER
• XVII SIM Conference, Castellanza, 29-30 October 2020, paper “Motivating reasons and hurdles for ethical purchases among GEN Z consumers”
• R&D Management Conference 2019, Ecole de Polytechnique, Parigi, 17-21 June, paper “The challenging transition from Industry 4.0 to Society 5.0: the role of open innovation and value co-creation”
• R&D Management Conference 2018, Politecnico Milano, Milano, 30 June-4 July, paper “From knowledge transfer to knowledge co-creation: which role for the Open Innovation Intermediaries?”
• 23rd International Conference CBIM 2018, Universidad Rey Juan Carlos, Madrid, 18-20 June 2018, extended abstract “Open Innovation and Business Model Evolution in Business to Business Markets”
• XIV SIM Conference, Bergamo, 26-27 october 2017, paper “Alla ricerca del consumatore ecologico: un modello di analisi”
• XIV SIM Conference, Bergamo, 26-27 october 2017, paper “From collection to co-creation: towards a new role for Open Innovation Intermediaries”
• 9th Euromed Conference of the Euromed Academy of Business, Varsavia, 14-16 september paper “Co-creation in Small-Medium Enterprises and Open Innovation Intermediaries: the case of "Mercatodellinnovazione.it"”
• XIII SIM Conference, Cassino, 20-21 october 2016, paper “Eco-awareness, eco-responsibility and eco-behaviour: a cross-country analysis”
• 10th International Forum on Knowledge Asset Dynamics IFKAD, 10-12 June 2015, Bari, paper “The role of culture in open innovation processes through intermediaries: towards a theoretical framework”
• EMAC 44th Annual Conference European Marketing Academy, 26-29 may 2015, Leuven, paper ”Regulatory focus and green consumption: the controversial role of prevention”
• a 5th International Research Meeting in Business and Management (IRMBAM-2014). IPAG Business School, Nice, July 7-8, 2014, paper “Why do we procrastinate green consumption?”
• 2nd International Symposium SYSTEMS THINKING FOR A SUSTAINABLE ECONOMY. Advancements in Economic and Managerial Theory and Practice Business Systems Laboratory, 23-24 january 2014, Roma, paper “A study on psychological conditions and green consumption”
• 14th International Marketing Trends Conference ESCP Europe European School of Management, 24-25 january 2014, Venice, paper “Short time and long time in green consumption: the role of time horizon”
• EMAC 42nd Annual Conference European Marketing Academy, 4-7 june 2013, Istanbul, paper “Green behavior: how to encourage it”
• X Convegno annuale Società Italiana Marketing, Milano, 3-4 october 2013, paper “Consumo sostenibile e tratti della personalità”
• American Marketing Association Winter Marketing Educators’ Conference, 15th-17th February 2013, Las Vegas, paper “Striving to Promote Green Consumption: the Impact of Regulatory Focus and Time Horizon”
• 4th World Conference Production & Operations Management and 19th International Annual EUROMA Conference, Amsterdam, 1st-5th July 2012, paper “Customer value of Product Service System and service-chain reengineering”
• 28th IMP Conference, Roma, 11th-15th September 2012, paper “The Evolution of Business Networks along Innovation Lifetime cycle: a Longitudinal Study”
• 10th International Marketing Trends Conference, Parigi, 20-22 january 2011, paper “Pricing policies and value for the customer: evidences from household appliance sector”
• R&D Management Conference. Manchester, 30 june-2 july 2010, paper “Improving knowledge dissemination and usage in new product development: the role of PDM systems”
• 2nd International Scientific Conference. Marketing Theory Challenges in Transitional Societies, Zagreb, 26-27 September 2008, paper “The Role of Marketing's Knowledge in New Products Development: Theory and Entrepreneurial Practices”
CHAIR
• Chair and organizers with Maria Colurcio (Università di Catanzaro) for the special track “Value co-creation in Digital Ecosystems”, 21st CINET Conference, Politecnico, Milano, 20-22 September 2020
• Chair for the parallel session “(Open) Innovation paths towards Society 5.0.”, R&D Management Conference 2019, Ecole de Polytechnique, Parigi, 17-21 June
• Chair for the parallel session “Disruptive Innovation and Organisational Change”, R&D Management Conference 2018, Politecnico Milano, Milano, 30 June-4 July
• Organizer with Barbara Aquilani (Università Tuscia) and Tindara Abbate (Università di Messina) for the Special Track “Knowledge management for value co-creation”, 12th International Forum on Knowledge Asset Dynamics IFKAD, San Pietroburgo 7-9 June 2017
• Chair for the session "Sustainable Consumption", EMAC 44th Annual Conference European Marketing Academy, 26-29 may 2015, Leuven
RESEARCH GROUPS
• 2020-: vice-responsible of the Topical Group “Innovation and Technology Management” of Società Italiana di Management (SIMA) (responsible Maria Colurcio)
• 2014-: member of the research group on "Open innovation, open innovation intermediaries e value co-creation"
•
• 2014-: member of the research group "Consumer attitudes towards ethical fashion”.
• 2015-: member of the Economics and Management Department research group of the University of Brescia "Sustainable production and consumption”.
• 2008-2009: member of the scientific committee of the research group “Supply Chain e Service Management” Engineering Department of the University of Brescia
• 2007-2008: member of the research group CREAP, Centro di Economia e Organizzazione delle Aziende Pubbliche, Economics and Management Department, Università degli Studi di Brescia
• 2006-2010: member of the research group "Le medie imprese italiane nell'era globale"
• 2004-2006: PRIN project "Quale nuova impresa pubblica nell'Unione Europea". Member of the local unit of Brescia on "L'impresa pubblica e il governo della concorrenza nell'economia europea: il ruolo delle Authorities"
• 2003-2004: member of Fondazione Cariplo project "Sviluppo locale, capitale sociale e organizzazioni non profit”
EDITORIAL ACTIVITIES
Member of the Editorial Board of the book Silvestri C., Piccarozzi M., Aquilani B. (Eds.) (2019), Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution, Hershey PA, USA: IGI Global
Collection Editor with Aquilani Barbara (Università Tuscia) and Abbate Tindara (Università di Messina) for the Topical Collection ”Open Innovation Platforms fostering Knowledge Ecosystems” of Journal of Knowledge Economy, october 2020
Referee for:
• "Mercati e competitività" (2012)
• "Finanza Marketing e Produzione" (2012)
• "Journal of Product & Brand Management" (2012, 2014)
• “Industrial Marketing Management” (2013)
• “Impresa Progetto - Electronic Management Journal” (2014, 2018)
• “Micro & Macro Marketing (2014, 2017)
• “Knowledge Management Research and Practice” 2015, 2017)
• “Technovation” (2017)
• “Journal of Business and Industrial Marketing” (2019)
• “Journal of Knowledge Management” (2020)
• “Italian Journal of Marketing” (2020)
RECOGNITIONS AND MEMBERSHIPS
• “Best Instructor” X-Culture march-june 2019
• Best Paper award for the parallel session “Sustainable Marketing”, XIII SIM Conference, Cassino, 20-21 october 2016, paper “Eco-awareness, eco-responsibility and eco-behaviour: a cross-country analysis”
• Member of SIM (Italian Marketing Association)
• Member of SIMA (Italian Management Association)
Associate Professor of Management
University of Brescia, Italy
Department of Economics and Management
EDUCATION
• 2002-2005: PhD in Economics of Institutions and Business Systems, Catholic University of Milan (Italy). Doctoral Thesis: Corporate Governance in Cooperatives.
• 2001: Graduation in Economics at the University of Brescia (Italy). Final Grade: 110/110. Thesis: Marketing policies in business to business markets and product innovation: a case study.
PROFESSIONAL CAREER
2005-2015: Assistant Professor of Management, University of Brescia, Italy
2015-: Associate Professor of Management, University of Brescia, Italy
SIDE ACTIVITIES
2007-2012: Delegate of Assistant Professors in the Economics Faculty, University of Brescia, Italy
2015-2018: Member of Master Courses Committee, University of Brescia, Italy
2014-2018: Advisor of the Bachelor Course in Economics and Management, University of Brescia, Italy
2019-: Supervisor of the Bachelor Course in Economics and Management, University of Brescia, Italy
REASEARCH INTERESTS
• Innovation Management
• Knowledge Management
• Open Innovation
• Digital Ecosystems
• Sustainable Consumption
• Sustainable Product Innovation
TEACHING
She is currently teaching the following courses:
• International Business (Graduate Course)
• Innovation and Operations Management (Bachelor Course)
She has also taught courses in Marketing principles, and Tourism Marketing.
She supported as assistant professor the courses of Economics and Management, Marketing Management, International Marketing.
She has taught in the following international Summer Schools and Erasmus Weeks:
• Universitatea de Vest din Timişoara Facultatea de Economie, Summer school "The SME's growth a condition for success in the EU and in the global Economy. The experience of the district of Brescia", lectures in "Innovation and Operations Management", June-September 2008, 2009, 2010
• Universitat Valencia, Facultat d’Economia, International Erasmus Week, lectures in “Strategic Management of Innovation”, March 2013
• Hochschule Augsburg, University of Applied Science, International Week, lectures in “Innovation Management: designing for the customer”, May 2013
She has taught at the Cross-cutting PhD Course in Business and Law 2020 Edition, Università degli Studi di Brescia (Lecture: “Sustainable Innovation and Ecodesign Strategies”), 11 September 2020
MAIN PUBLICATIONS
BOOKS
• Codini A. (2013). Knowledge-based innovation: la conoscenza al servizio dell'innovazione. Collana di “Gestione d’impresa”. Franco Angeli, Milano. pp. 1–248. ISBN: 9788820490065
• Codini A. (2007). Le cooperative sociali. Assetti di governance e aspetti di gestione. Franco Angeli, Milano. p. 1-294. ISBN: 9788846496805
PAPERS
• Mohamed Akli Achabou, Sihem Dekhili, Anna Paola Codini (2020). Consumer preferences towards animal-friendly fashion products: an application to the Italian market. THE JOURNAL OF CONSUMER MARKETING, vol. 37, p. 661-673
• Abbate, T., Codini, A., & Aquilani, B. (2019). Knowledge co-creation in Open Innovation Digital Platforms: processes, tools and services. JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING, vol. 34, n. 7, p. 1434-1447
• Codini A. (2015). Business networks along innovation lifecycle. THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, vol. 30, issue 3/4
• Abbate T., Codini A., Aquilani B., Vrontis D. (accettato). From Knowledge Ecosystems to Capabilities Ecosystems: When Open Innovation Digital Platforms Lead to Value Co-creation. JOURNAL OF THE KNOWLEDGE ECONOMY
• Aquilani B., Piccarozzi M., Abbate T., Codini A. (2020). The Role of Open Innovation and Value Co-creation in the Challenging Transition from Industry 4.0 to Society 5.0: Toward a Theoretical Framework. SUSTAINABILITY, vol. 12, p. 1-21
• Bonera M., Codini A., Miniero G. (2020). The great Millennials’ trouble: leading or confused green generation? An Italian insight. ITALIAN JOURNAL OF MARKETING, p. 289-308
• Codini A., Miniero G., Bonera M. (2018). Why not promote promotion for green consumption? The controversial role of regulatory focus. EUROPEAN BUSINESS REVIEW, vol. 30
• Bonera M., Corvi E., Codini A., Ma R. (2017). Does Nationality Matter in Eco-Behaviour?. SUSTAINABILITY, vol. 9
• Aquilani B., Abbate T., Codini A. (2017). Overcoming cultural barriers in open innovation processes through intermediaries: a theoretical framework. KNOWLEDGE MANAGEMENT RESEARCH AND PRACTICE, vol. 15, p. 447-459
• Codini A., Bonera M., Miniero G. (2016). Time Horizon and Green Consumption. MERCATI E COMPETITIVITÀ, vol. 2, p. 49-62
• Codini A. (2016). Freitag: il recycling nel settore degli accessori di moda. MICRO & MACRO MARKETING
• Bonera M., Codini A., Miniero G., Corvi E. (2015). Stimolare le scelte di consumo green. MICRO & MACRO MARKETING, vol. 1
• Miniero G., Codini A., Bonera M., Corvi E., Bertoli G. (2014). Being green: from attitude to actual consumption. INTERNATIONAL JOURNAL OF CONSUMER STUDIES, vol. 38, pp. 521-528
• Codini A., Saccani N., Sicco A. (2012). The relationship between customer value and pricing strategies: an empirical test. THE JOURNAL OF PRODUCT & BRAND MANAGEMENT, vol. 21, p. 538-546
• Codini A. (2010). Approcci knowledge-based allo sviluppo di nuovi prodotti nei mercati industriali. MERCATI E COMPETITIVITÀ, vol. 1, p. 141-163
• Codini A. (2010). Improving knowledge dissemination and usage in new product development: the role of Product Data Management Systems. INTERNATIONAL JOURNAL OF TECHNOLOGY INTELLIGENCE AND PLANNING, vol. 6, p. 356-372
• Codini A. (2009). Esperienze di business marketing: il caso 1 city.biz. MICRO & MACRO MARKETING, vol. 2, agosto, p. 333-356, ISSN: 1121-4228, doi: 10.1431/30159.
• Codini A. (2008). Gestire e organizzare i processi innovativi con un approccio cognitivo. Il caso di un'impresa industriale. MICRO & MACRO MARKETING, vol. 1, Aprile, p. 137-157
CHAPTERS
• Codini A.P., Bertoli G., Frassine R. (2019), "Ecodesign Strategies and Customer Value: a Conjoint Approach", in Silvestri C., Piccarozzi M., Aquilani B. (Eds.), Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution, Hershey PA, USA: IGI Global
• Codini A., Abbate T., Aquilani B. (2018). L’evoluzione dei servizi all’innovazione: il ruolo dell’intermediario in una prospettiva knowledge-based. In: Paniccia P.M.A. Poggesi S.. Evoluzione nei servizi. Modelli ed esperienze-Evolution in services. Models and experiences. p. 131-159, CEDAM, ISBN: 8813365470
• Bertoli G., Codini A. (2009). Processi di internazionalizzazione: Iseo Serrature. In: Varaldo R., Dalli D., Resciniti R., Tunisini A. (a cura di). Un tesoro emergente: Le medie imprese italiane dell'era globale. p. 361-376, Franco Angeli, Milano ISBN: 9788856807646
• Codini A. (2007). Il ruolo delle Autorità garanti della concorrenza. In: Martellini M. (a cura di). Dal monopolio alla concorrenza. La liberalizzazione incompiuta di alcuni settori. p. 21-58, Franco Angeli, Milano, ISBN: 9788846499608
• Codini A. (2006). L'accidentato cammino della liberalizzazione: un esempio emblematico. In: Martellini M. Economia e gestione delle imprese aeroportuali. p. 61-68, Franco Angeli, Milano, ISBN: 9788846471949
• Codini A. (2004). Strutture organizzative e assetti di governance del non profit. In: Provasi G. (a cura di). Lo sviluppo locale: una nuova frontiera per il nonprofit. p. 43-71, Franco Angeli, Milano, ISBN: 9788846461001
• Codini A. (2003). L'innovazione di prodotto: genesi e sviluppo delle recenti innovazioni. In: Bertuzzi P.. La gestione delle relazioni nei mercati industriali. p. 280-318, Giuffrè, Milano, ISBN: 9788814100895
• Codini A. (2003). Lo sviluppo di nuovi prodotti in una prospettiva relazionale. In: Bertuzzi P.. La gestione delle relazioni nei mercati industriali. p. 131-170, Giuffrè, Milano, ISBN: 9788814100895
• Codini A. (2003). Marketing e innovazione di prodotto. In: Bertuzzi P.. La gestione delle relazioni nei mercati industriali. p. 122-131, Giuffrè, Milano, ISBN: 9788814100895
MAIN CONFERENCES
SPEAKER
• XVII SIM Conference, Castellanza, 29-30 October 2020, paper “Motivating reasons and hurdles for ethical purchases among GEN Z consumers”
• R&D Management Conference 2019, Ecole de Polytechnique, Parigi, 17-21 June, paper “The challenging transition from Industry 4.0 to Society 5.0: the role of open innovation and value co-creation”
• R&D Management Conference 2018, Politecnico Milano, Milano, 30 June-4 July, paper “From knowledge transfer to knowledge co-creation: which role for the Open Innovation Intermediaries?”
• 23rd International Conference CBIM 2018, Universidad Rey Juan Carlos, Madrid, 18-20 June 2018, extended abstract “Open Innovation and Business Model Evolution in Business to Business Markets”
• XIV SIM Conference, Bergamo, 26-27 october 2017, paper “Alla ricerca del consumatore ecologico: un modello di analisi”
• XIV SIM Conference, Bergamo, 26-27 october 2017, paper “From collection to co-creation: towards a new role for Open Innovation Intermediaries”
• 9th Euromed Conference of the Euromed Academy of Business, Varsavia, 14-16 september paper “Co-creation in Small-Medium Enterprises and Open Innovation Intermediaries: the case of "Mercatodellinnovazione.it"”
• XIII SIM Conference, Cassino, 20-21 october 2016, paper “Eco-awareness, eco-responsibility and eco-behaviour: a cross-country analysis”
• 10th International Forum on Knowledge Asset Dynamics IFKAD, 10-12 June 2015, Bari, paper “The role of culture in open innovation processes through intermediaries: towards a theoretical framework”
• EMAC 44th Annual Conference European Marketing Academy, 26-29 may 2015, Leuven, paper ”Regulatory focus and green consumption: the controversial role of prevention”
• a 5th International Research Meeting in Business and Management (IRMBAM-2014). IPAG Business School, Nice, July 7-8, 2014, paper “Why do we procrastinate green consumption?”
• 2nd International Symposium SYSTEMS THINKING FOR A SUSTAINABLE ECONOMY. Advancements in Economic and Managerial Theory and Practice Business Systems Laboratory, 23-24 january 2014, Roma, paper “A study on psychological conditions and green consumption”
• 14th International Marketing Trends Conference ESCP Europe European School of Management, 24-25 january 2014, Venice, paper “Short time and long time in green consumption: the role of time horizon”
• EMAC 42nd Annual Conference European Marketing Academy, 4-7 june 2013, Istanbul, paper “Green behavior: how to encourage it”
• X Convegno annuale Società Italiana Marketing, Milano, 3-4 october 2013, paper “Consumo sostenibile e tratti della personalità”
• American Marketing Association Winter Marketing Educators’ Conference, 15th-17th February 2013, Las Vegas, paper “Striving to Promote Green Consumption: the Impact of Regulatory Focus and Time Horizon”
• 4th World Conference Production & Operations Management and 19th International Annual EUROMA Conference, Amsterdam, 1st-5th July 2012, paper “Customer value of Product Service System and service-chain reengineering”
• 28th IMP Conference, Roma, 11th-15th September 2012, paper “The Evolution of Business Networks along Innovation Lifetime cycle: a Longitudinal Study”
• 10th International Marketing Trends Conference, Parigi, 20-22 january 2011, paper “Pricing policies and value for the customer: evidences from household appliance sector”
• R&D Management Conference. Manchester, 30 june-2 july 2010, paper “Improving knowledge dissemination and usage in new product development: the role of PDM systems”
• 2nd International Scientific Conference. Marketing Theory Challenges in Transitional Societies, Zagreb, 26-27 September 2008, paper “The Role of Marketing's Knowledge in New Products Development: Theory and Entrepreneurial Practices”
CHAIR
• Chair and organizers with Maria Colurcio (Università di Catanzaro) for the special track “Value co-creation in Digital Ecosystems”, 21st CINET Conference, Politecnico, Milano, 20-22 September 2020
• Chair for the parallel session “(Open) Innovation paths towards Society 5.0.”, R&D Management Conference 2019, Ecole de Polytechnique, Parigi, 17-21 June
• Chair for the parallel session “Disruptive Innovation and Organisational Change”, R&D Management Conference 2018, Politecnico Milano, Milano, 30 June-4 July
• Organizer with Barbara Aquilani (Università Tuscia) and Tindara Abbate (Università di Messina) for the Special Track “Knowledge management for value co-creation”, 12th International Forum on Knowledge Asset Dynamics IFKAD, San Pietroburgo 7-9 June 2017
• Chair for the session "Sustainable Consumption", EMAC 44th Annual Conference European Marketing Academy, 26-29 may 2015, Leuven
RESEARCH GROUPS
• 2020-: vice-responsible of the Topical Group “Innovation and Technology Management” of Società Italiana di Management (SIMA) (responsible Maria Colurcio)
• 2014-: member of the research group on "Open innovation, open innovation intermediaries e value co-creation"
•
• 2014-: member of the research group "Consumer attitudes towards ethical fashion”.
• 2015-: member of the Economics and Management Department research group of the University of Brescia "Sustainable production and consumption”.
• 2008-2009: member of the scientific committee of the research group “Supply Chain e Service Management” Engineering Department of the University of Brescia
• 2007-2008: member of the research group CREAP, Centro di Economia e Organizzazione delle Aziende Pubbliche, Economics and Management Department, Università degli Studi di Brescia
• 2006-2010: member of the research group "Le medie imprese italiane nell'era globale"
• 2004-2006: PRIN project "Quale nuova impresa pubblica nell'Unione Europea". Member of the local unit of Brescia on "L'impresa pubblica e il governo della concorrenza nell'economia europea: il ruolo delle Authorities"
• 2003-2004: member of Fondazione Cariplo project "Sviluppo locale, capitale sociale e organizzazioni non profit”
EDITORIAL ACTIVITIES
Member of the Editorial Board of the book Silvestri C., Piccarozzi M., Aquilani B. (Eds.) (2019), Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution, Hershey PA, USA: IGI Global
Collection Editor with Aquilani Barbara (Università Tuscia) and Abbate Tindara (Università di Messina) for the Topical Collection ”Open Innovation Platforms fostering Knowledge Ecosystems” of Journal of Knowledge Economy, october 2020
Referee for:
• "Mercati e competitività" (2012)
• "Finanza Marketing e Produzione" (2012)
• "Journal of Product & Brand Management" (2012, 2014)
• “Industrial Marketing Management” (2013)
• “Impresa Progetto - Electronic Management Journal” (2014, 2018)
• “Micro & Macro Marketing (2014, 2017)
• “Knowledge Management Research and Practice” 2015, 2017)
• “Technovation” (2017)
• “Journal of Business and Industrial Marketing” (2019)
• “Journal of Knowledge Management” (2020)
• “Italian Journal of Marketing” (2020)
RECOGNITIONS AND MEMBERSHIPS
• “Best Instructor” X-Culture march-june 2019
• Best Paper award for the parallel session “Sustainable Marketing”, XIII SIM Conference, Cassino, 20-21 october 2016, paper “Eco-awareness, eco-responsibility and eco-behaviour: a cross-country analysis”
• Member of SIM (Italian Marketing Association)
• Member of SIMA (Italian Management Association)