Data di Pubblicazione:
2021
Abstract:
That shifting from a product- to a product-service system (PSS) business, manufacturing firms may increase revenues and build competitive advantage. Although this strategic transformation requires revisiting the traditional business model (BM) of a manufacturer, little research tries to develop a scheme of analysis of PSS through a BM perspective. To close this gap, this chapter proposes a typology through which different categories of PSSs are conceptualized based on the BM characteristics. This typology facilitates the formulation of servitization strategies, as it unveils the corresponding features of the BM components.
Tipologia CRIS:
2.1 Contributo in volume (Capitolo o Saggio)
Keywords:
Servitization, Product-service systems, Business model, Typology
Elenco autori:
Adrodegari, Federico; Saccani, Nicola; Rapaccini, Mario
Link alla scheda completa:
Titolo del libro:
The Palgrave Handbook of Servitization